Warren Bobrow=WB: Please inform me where you are from? What was your impact with marijuana? How did you discover the healing residential or commercial properties?
Justin Vocalist=JS: I grew up in a suburban area of Detroit, Michigan and went to school in Ann Arbor, so cannabis was constantly around. As I’ve gotten older, I can get a hangover just by looking at beer, so THC feels like a healthier option.
WB: Please tell me about your company?
JS: Caliper Foods is a consumer-packaged items company that produces safe and standardized hemp-derived soluble cannabinoids for both customers and producers alike. Our core product for consumers is Caliper CBD, a single-dose package of specifically 20 mg of CBD suspended in clean-label, zero-calorie dissolvable powder.
As a company, we differentiate ourselves through our point of view. Our company believe cannabinoids represent a new classification of functional components, which has notified our method from the start. Distinctively in this sector, we’re a food business first, and a marijuana company second. Our business is staffed with food scientists and production professionals chosen from some of the country’s leading CPG brands, business like M&M/ Mars, Danone, WhiteWave, Church & Dwight. We have actually invested greatly in food safety, quality assurance, and label precision from the start, in spite of the FDA’s refusal to exercise oversight of the area, and we continue to invest substantially on clinical research study with public universities to corroborate our pharmacokinetic claims (e.g., absorption rate). Our center is signed up with the FDA, however consumers shouldn’t take that as evidence of anything meaningful. What matters is oversight. Up until the FDA accepts responsibility for controling CBD products as foods or supplements and holds producers liable for following GMPs and substantiating claims, consumers will remain at threat.
When we initially started this business back in 2014, my granny– somebody who adamantly didn’t “do drugs”– asked me for a pot brownie, not since she wanted to get high however due to the fact that she wished to feel better. Ultimately, the illicit nature of everything was too much and she could not bring herself to try it. Moments like that became the motivation behind our very first product, Stillwater Tea, a micro-dosed THC beverage specifically designed to feel appropriate to a generation raised on “Reefer Insanity”. Nobody looks at a cup of tea and thinks “drugs,” but there was the mental barrier we needed to get rid of to persuade doubtful customers that cannabinoids are useful components that can assist use some relief.
WB: What are your six and twelve-month goals?
JS: Our six-month objective is to get federal policy and oversight for non-drug CBD items. Today, almost 20 million Americans consume CBD products daily, and not one of those items is made with oversight for food safety, quality control, or declares substantiation.
Our twelve-month goal is to get our CBD items onto mass-market retail racks beyond natural grocers, which depends on federal policy. CBD needs more science and less charlatanism, however that won’t alter up until there is policy.
On the Stillwater Brands side, we ‘d like to open a 2nd state this year – most likely Massachusetts, Illinois, or Michigan.
WB: What is your favorite food memory from your youth? Do you cook? Have you ever prepared a grandparent’s dish? If yes, what was it? JS: My grandma worked at Hudson’s when I was maturing, and she used to shower me with the Frango mint chocolates she offered there. Our Ripple Relief QuickStick is mint chocolate flavored, and whenever I attempt it, I’m carried back to her sofa.
I didn’t grow up cooking. We work with a lot of excellent cooks who are delighted to share recipes and recommendations.
WB: What is your passion?
JS: Professionally, my enthusiasm is consistency. It’s much simpler to claim an item is consistent than to produce an item that is consistent, especially when you’re talking about plant-derived compounds like CBD.